Why Is It Used?
Voice broadcasting is basically used to generate recorded calls directed towards multiple audiences. It’s not done essentially to generate sales rather to let the others know about your existence.
It is considered one of the tools to create lead generation. Messages are meant to make the other person listen to what it delivers and, if wishes, can contact the respective call centers to know more about the product/service or even order them.
VIA Connections Deliver The Same
This method has been used for multiple purposes; market survey is one of them.
Instead of generating sales, these messages are sometimes driven to get the feedback of respective customers about how they see a particular product and what their response would be had they been asked to buy it.
Gets You Prepared
This can also be used while designing the target market of your product. Depending on the kind of response you get, you will be able to segregate your market accordingly like who has shown more interest and what kind of people would be interested in your product.
This is a proven technique and marketers over the years have used it to get to know the kind of market they would be asked to deliver.
Once you hear back from them, you normally ask them basic questions in order to find out the details that you need to classify your market.
Voice broadcasting is not generally done to get the response from people. Although at the end of the message, there is always a way defined through which respective call centers could be contacted from where message originated.
It is generally carried out to let them know that we are offering these services. So, if they are interested, they can always contact us and we will further explain you on any query that you may have.